Personalizing Mobility with Hyundai Original Accessories

Hyundai Motors is a South Korean multinational automotive manufacturer headquartered in Seoul. Between 2018 and 2020 we collaborated with the European unit in charge of Hyundai Original Accessories, which covers 18 different markets aggregating more than 5 million people.

Hyundai mimosa case cover

We produced media assets, contextually rich, yet universally global that invite people around the world to use Hyundai Original Accessories to personalize their vehicles and express themselves. The main focus was on the accessories designed for their flagship vehicle models.

Instagram Story 1
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Instagram Story Hyundai
Instagram Story 2

The media assets were then revised and delivered through an iterative process designed for a complex organization with multiple internal dependencies. This process allowed us to keep a consistent production speed and have a fast buy-in from the different internal stakeholders. Once the content is approved, it went into their social media campaign repository for deployment in different markets across the globe.

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mimosa - brand consultancy - digital marketing agency - creative studio - Black and white - Automotive design
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mimosa Hyundai 6
mimosa agency Hyundai Feed Row 2 1
mimosa - brand consultancy - digital marketing agency - creative studio - Windshield - Car door



Image composites
Video composites
3D Images


Social Media
Creative process
Branded Media


72 hours

Turnaround time

5 million people

Media reach


Revision rounds


Yearly packages

We are always open to new projects and ideas

mimosa GmbH

Prenzlauer Allee 7, 10405 Berlin

mimosa is a full-service integrated marketing agency, design agency, branding agency, brand consultancy, advertising agency, and creative agency based in Berlin with a studio active since 2015. We specialize in brand building, growth, and consulting for clients all around the world. 

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