Startup branding agency
A brand that holds up in front of investors, hires and customers.
Two fixed sprints for founders after a round: a launch-ready identity in four weeks, or the complete brand in twelve.
mimosa is a branding agency in Berlin for startups. Since 2015 we have given early companies their name, their identity and their first website, built to carry them through the next round. After a round, the brand is often still a placeholder name, a quick logo and a template site. Our sprints replace them with work that stands next to the companies you compete with, on a fixed scope and a fixed price. One senior team stays with the project from the first workshop to launch, with specialists added as the work requires. We work in English and German, with founders in Berlin, across Europe and in the US.
What we do
Launch Sprint
Four weeks, 20,000 euros. A core identity with logo, typography, colour and basic guidelines, and a launch-ready one-page website. For founders whose raise or launch is close.
Brand Sprint
Twelve weeks, from 20,000 euros. Positioning, identity and a complete website, timed before the next raise or launch.
Naming
A new name, where one is required, chosen for meaning, language and a distinctive point of view.
Website
Designed and built on the new identity, on a platform the company manages in house.
Launch assets
The first campaign and the assets that carry the company into the world.
After launch
Continued direction for brand, website and campaigns as the company grows.
Relevant work
Canna Capital Group
Brand identity for Canna Capital Group and its two companies, Pfauen Apotheke and Lumen.

Zalando
Creative consulting and design across sections of Zalando's business.

ai-coustics
Voice AI that actually works

ODD
Strange branding for odd fellows

Monda
A new era of data: secure, smart, ready to grow

Beebop
Distributed energy the grid can rely on

Questions
Common questions
What does a startup branding agency do?
How much does branding cost for a startup?
Which sprint is right for us?
Which stage do you work with?
Can you also name our company?
What do we receive at the end?
Do you work with founders outside Berlin?
How do we start?
Tell us what you are making.
Book a 30 minute call, or write to hello@mimosaagency.com.